Back in old days around 2002 TVS India had master blaster Sachin Tendulkar riding the classic TVS Victor bike which was a 110 CC bike which pitched against most of th1 100 CC bikes at that time. Till then, there has been many Indian cricket players from Indian team representing TVS brand as the brand Ambassador. The latest addition to TVS brand Ambassador’s list is Virat Kohli. He will be the ambassador for TVS Sport Motorcycle. The TVS Sport model is a high fuel efficiency 100 CC bike with a max power of about 7.4 HP and 7.5 Nm of torque. The bike features smart alloy wheels, engine coating in black and sharp aerodynamic styling and graphics.
TVS Sport also features digital ignition control, comfortable hydraulic suspensions at front, large drum brakes at front and rear and light weight for better mileage in city condition.
TVS Spokesperson in a conversation with media quoted:
TVS Motor Company has signed on one of India’s brightest and most promising cricketing talents, Virat Kohli, as brand ambassador for its all new TVS Sport motorcycle. Kohli will feature on all advertising and retail material related to TVS Sport. Virat is a perfect fit to the brand. Both are about youth, have bountiful energy, vigour, go-getter attitude and a high degree of flamboyancy. We are confident that this new association will work wonders for the brand.
Virat also expressed his excitement to be associated with TVS motor company and looks forward to a good growth for the same.
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