Hinckley based British bike manufacturer, Triumph Motorcycles, is now officially a contender in the Indian high-capacity bike market. The iconic bike maker, with over a decade of bike building history has been promising to woo Indian customers with their current lineup of bikes for a long time. First showcased and almost launched in 2012, the company had to delay plans as it felt that everything was not in order for it to work right in the country. A few management changes, finalising a local assembly plant and setting up showrooms across the country have taken up about two years since the company first announced their interest in entering the lucrative Indian market, and now the time has finally come.
The company has been building up to the launch, with occasional teasers, an almost fully-functional website dedicated for India, the company has also started a Facebook fan page for India and a Twitter account.
All the bikes from Triumph Motorcycles in India carry a 2-year/unlimited KMs warranty from the company. The first two showrooms of the company in India will be opened at Bangalore and Hyderabad by the end of December 2013. The next two, at Mumbai and New Delhi will be up and running by the end of January 2013. Triumph plans to have at least one showroom in all the important metros by the end of 2014. Of the 27 bikes in Triumph’s inventory, 10 have been launched in India. Of the ten bikes launched in India, 6 will be assembled in India via the CKD (completely knocked down unit) method, the bikes will be assembled at Triumph’s plant at Manesar, Haryana.
“With the launch of Triumph,we’ve brought the world’s most iconic premier motorcycle brand to India. India is an exceptionally exciting market for us and the premium motorcycle segment in the country is seeing tremendous growth. We feel this is the right time to establish our foothold here. Our main focus this year will be to successfully establish Triumph’s presence in India and we will strive to provide an exceptional quality of sales and service, for both admirers, as well as the riders of our bikes,” said Paul Stroud, Director Sales & Marketing, Triumph Global at the launch.
Triumph has launched 10 bikes in India in the price range of Rs. 5.7 Lakh for the Triumph Bonneville to Rs. 20 Lakh for the Triumph Rocket III Roadster, bookings for the bikes will begin in the 2nd week of December 2013. The 10 models launched by the company in India are as follows, all prices are ex-showroom Delhi:
2014 Triumph Tiger 800 XC
Price: Starts at Rs. 12 Lakh
- 799cc, 3-cylinder, 93 BHP @9300 rpm / 79 Nm @7850 rpm
2014 Triumph Tiger Explorer
Price: Starts at Rs. 17.9 Lakh
- 1215cc, 3-cylinder, 135 BHP @9300 rpm / 121 Nm @6400 rpm
2014 Triumph Bonneville
Price: Starts at Rs. 5.7 Lakh
- 865cc, 2-cylinder, 67 BHP @7500 rpm / 68 Nm @5800 rpm
2014 Triumph Bonneville T100
Price: Starts at Rs. 6.6 Lakh
- 865cc, 2-cylinder, 67 BHP @7500 rpm / 68 Nm @5800 rpm
2014 Triumph Thruxton
Price: Starts at Rs. 6.7 Lakh
- 865cc, 2-cylinder, 68 BHP @7400 rpm / 69 Nm @5800 rpm
2014 Triumph Rocket III Roadster
Price: Starts at Rs 20 Lakh
- 2294cc, 3-cylinder, 146 BHP @5750 rpm / 221 Nm @2750 rpm
2013 Triumph Thunderbird Storm
Price: Starts at Rs 13 Lakh
- 1699cc, 2-cylinder, 97 BHP @5200 rpm / 156 Nm @2950 rpm
2014 Triumph Speed Triple ABS
Price: Starts at Rs. 10.4 lakh
- 1050cc, 3-cylinder, 133 BHP @9400 rpm / 111 Nm @7750 rpm
2014 Triumph Street Triple ABS
Price: Starts at Rs. 7.5 Lakh
- 675cc, 3-cylinder, 105 BHP @11850 rpm / 68 Nm @ 9750 rpm
2014 Triumph Daytona 675R ABS
Price: Starts at Rs 11.4 lakh
- 675cc, 3-cylinder, 126 BHP @12500 rpm / 74 Nm @ 11900 rpm
Looks like Triumph has its mind set at giving the likes of Harley-Davidson, Ducati, Yamaha, Suzuki, MV Augusta, Honda and the upcoming Indian Motorcycles a run for their money. What do you think of the bikes? Let us know in the comments below.
