Nissan India has been doing good in terms of sales numbers especially with the Nissan Micra gradually picking up and Nissan Sunny giving a great value for money package for many first time sedan buyers in India. In the month of February 2012, Nissan India reported its highest ever monthly sales in India with February up 158% year-on-year. Nissan sold 5371 units in February 2012 compared to 2081 units a year ago, demonstrating Nissan’s growing momentum within the market and passing the 5,000 unit mark for the second consecutive month. The Made-in-India Nissan Sunny was top-seller with 3130 units. Sunny was launched in India in September 2011. And in January a popular diesel variant of the all-new sedan was added to the range after which sales picked up even better. Nissan’s premium hatchback Micra, also produced in Nissan’s plant in Oragadam, sold 2198 units compared to 2030 units a year ago. Other models – the Nissan Teana, X-Trail and 370z contributed the remaining sales.
image – Nissan Sunny India
Commenting on the continued growth Mr Kiminobu Tokuyama, Managing Director, Nissan Motor India Pvt. Ltd. said,
“I’m delighted to see Nissan achieve our highest ever monthly sales total in India. This result reflects the growing acceptance of Nissan cars amongst Indian customers and is something we want to build on.It is particularly satisfying to see Sunny and Micra – both models built in India, for India – are proving to be amongst the most preferred cars in their respective segments.”
Nissan Sunny has received several entry level sedan awards mostly for its fuel efficient engines and class leading interior space which makes it stand out from the competition with flying colours. The Nissan Sunny Petrol is priced between Rs. 5.83 Lakhs to Rs. 7.73 Lakhs ex-showroom Delhi and comes in three different trim levels. The diesel model comes in only two trim levels and is priced at Rs. 7.98 Lakhs and 8.78 Lakhs respectively ex-showroom Delhi. The Sunny Diesel is powered by popular Renault K9K diesel engine which delivers wonderful torque and an fuel efficiency of 21.64 KMPL which is very impressive for a car of this size. The only downside which is preventing Sunny and Micra from getting the much deserved market share is comparatively smaller number of dealership and service network, though Nissan India is gradually increasing the same, we hope even better sales growth for Nissan in India.
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