For the month of March 2019, Honda Civic sales accounted for 80 percent of the total sales of the D-Segment of sedans. Can it continue the momentum?
Everyone was quite sceptical when Honda announced that they are going to re-launch the Civic in India. You see, the D-Segment of sedans has observed a massive decline because of the rising demand for mid-size SUVs. The current players in this segment, which includes Hyundai Elantra, Skoda Octavia and Toyota Corolla barely manage to post a combined monthly sales of around 1,000 units.
Honda, from the start, was quite optimistic with the Civic. The last generation iteration of this sedan, which was discontinued almost 7 years back, was then the ruler of the segment with buyers still holding on to their respective vehicles till date.
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It seems that Honda’s optimism has paid off. For the month of March 2019, the Civic has managed to post a staggering sales figure of 2,291 units. This accounts for 80 percent of the total volumes of the D-Segment of sedan for the said month. In comparison, the Elantra, Octavia and Corolla sold a total of 86, 265, 229 units respectively.
Within one week of its launch, this sedan from Honda already had more than 1,100 bookings. At the moment, this number stands in excess of 2,400. Majority of the demand is for the petrol derivative of this vehicle. And out of this, almost 70 percent is for the top-spec trim.
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The 10th generation iteration of the Honda Civic is available in India with a choice of petrol as well as diesel engine options. The petrol engine is a 1.8-litre unit. It is good for 140 BHP of power along with 174 Nm of peak torque. While the diesel engine is a 1.6-litre unit. It is good for 120 BHP of power along with 300 Nm of peak torque.
The former comes as standard with a CVT automatic gearbox. While the later gets a 6-speed manual transmission as standard. The prices of this vehicle start from INR 17.70 lakh to INR 22.20 lakh (ex-showroom).