From official press release :
March 11, 2010, Bangalore: General Motors India has showcased Chevrolet Camaro, Chevrolet Cruze and the Chevrolet Beat at the International Auto Expo 2010, which opened in Bangalore today. The all muscle legendry Camaro SS and the newest offerings from Chevrolet India’s stable – Chevrolet Cruze and Chevrolet Beat, hold the centre stage at GM India’s stall the Expo.
Speaking on the occasion, Mr. P. Balendran, Vice President, General Motors India said, “Display of GM’s latest generation vehicles at the Auto Expo demonstrates and reiterates GM’s continued commitment to this market. We brought these outstanding models to Bangalore to demonstrate our prowess in terms of technology, performance, latest design philosophy, and to seek local feedback on our products that we believe have long-term potential in the domestic market.”
GM India’s latest offerings from 300 series, Chevy Cruze and Beat, have received an overwhelming response from the market. GM India is now in the process of further ramping up its production by adding the third shift at its Halol plant and second shift at Talegaon plant to meet the increased demand of its products. General Motors India has registered a record growth of 126 % in sales in February 2010, compared to the corresponding period last year by selling 11,111 units, recording its highest ever sales since inception . In addition, the company is also rapidly expanding its sales and service network to 300 locations across the country by the end of this year from the present 206 outlets to support the market demand of its cars.
Camaro
The New Chevrolet Camaro combines great looks and performance; advanced technology and surprising efficiency. The 2010 Camaro honours its heritage while delivering on customer expectations of a sports coupe for the 21st century. The all new Camaro was created to meet that mission. It was developed by an international team of designers and engineers who made sure that it was 21st century on entry level.
With a design almost mirroring the original concept and paying homage to the first generation model, the 2010 Camaro acknowledges its heritage and features classic proportions over its 2,852 mm wheelbase. The aerodynamic qualities are not compromised by the Camaro’s muscular stance, and drag co-efficient is kept low, due to a long hood and short deck. Designed to compete with the best in the world, a state of the art fully independent suspension system gives the 2010 Camaro a very light and nimble feel.
The SS model is equipped with a 6.2L V8 pumping out a 462 hp at 6400 rpm and 609 Nm at 4800 rpm of torque. Indeed, the surprising fuel efficiency of the new Camaro enhances the driving experience. The Camaro offers a comprehensive system of safety features including the use of high strength and ultra high-strength steel in key areas throughout the structure. A comprehensive 8 air bag system, safety belt load limiters and front passenger air-bag deployment suppression detection systems combine to ensure safety too is high on the agenda for Camaro.
Chevy Beat
Sexy, Smart & Tough – New Global mini car is the key pillar of Chevrolet’s growth strategy in India. Based on GM’s global mini-vehicle architecture, experts took 27 months to develop the Beat. With its best-in-segment design, performance and safety, the Beat is destined to become an industry benchmark and a winner among consumers in India. The Beat is a car that is ideal for those with a modern lifestyle. With the styling of a sporty hatchback, it showcases the new direction of Chevrolet design and a new trend in the design of mini-cars.
The Beat comes with a new generation Smart-TEC II 1.2L engine delivering a class leading 80.5ps and an exceptionally high fuel efficiency of 18.6kmpl per ARAI tests.
There is liberal use of High Strength and Ultra-High Strength Steel in the body of Chevrolet Beat. It is also offered with host of active and passive safety features like Dual Airbags, Seatbelts with Load Limiters, ABS and Tubeless Tyres. In fact, the Chevrolet Beat has already received high Star ratings in the Euro NCAP tests.
The Beat also offers some segment first luxury features like Automatic Climate Control and Tilt Steering. An integrated rear spoiler is also standard which adds style and also improves the aerodynamics of the car enabling better fuel efficiency.
The Beat comes in three trim levels: 1.2, 1.2LS and 1.2LT. In addition to this there is an Option pack available on LT that consists of ABS, Alloy wheels, Dual Airbags and Seatbelts with Load limiters.
Chevy Cruze
The Cruze is the result of a development process that fully harnessed GM’s expertise. It is the first of a new family of global products from GM that delivers world class quality. It is also one of the key drivers of the global expansion of Chevrolet. The Cruze has received excellent market response since its launch in the last quarter of 2009. The auto Journalists in India who had test driven the vehicle have rated it as the best in its segment for its unique product attributes, and it has won several awards.
It is backed by the highest scores in major crash safety ratings. The Chevrolet Cruze has also recently received the maximum five-star rating in European New Car Assessment Program (ENCAP) rating,after winning 5 star ratings in Australian and China NCAP. The latest feather in Chevrolet Cruze’s cap is its selection as a finalist in the reputed ‘World Car of the Year’ Award.
The Cruze is all about value, refinement and power-packed diesel performance combined with an array of unique features. And with the Automatic transmission option the Cruze offers everything any discerning Indian car buyer could want in a Sedan at a price point that represents uncontestable value for money.
