For the month of April 2024, cars for Tata Motors are being offered at attractive discounts. Tata Motors is one of the largest carmakers in the country. In fact, in the last couple of years, it is constantly knocking on the doors of Hyundai to dethrone it from the position of the second largest carmaker in terms of monthly sales. That is a testament to how far the Indian auto giant has come. The prime attraction towards Tata cars is their impressive safety irrespective of the price point. It all started with the Nexon back in 2018. Let us take a look at the offers on Tata cars this month.
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Tata Cars Discounts in April 2024
| Car | Discount (upto) |
| Tata Tiago | Rs 45,000 |
| Tata Tigor | Rs 40,000 |
| Tata Altroz | Rs 40,000 |
| Tata Harrier and Safari | Rs 1.5 Lakh |
Tata Tiago
Let us commence this list with the Tata Tiago. It is the safest compact hatchback in the country with an impressive 4 stars at the Global NCAP. It rivals the likes of the mighty popular Maruti Swift and Hyundai Grand i10 Nios in our market. The buyers get to choose from a petrol or a CNG powertrain which enhances its accessibility. This month, the potential buyers can get benefits worth up to Rs 45,000 on it. The breakdown is as follows:
- Cash Discount – Rs 35,000 (Petrol) / Rs 15,000 (CNG)
- Exchange Bonus – Rs 10,000 (Petrol and CNG)
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Tata Tigor
Next up we have the Tata Tigor. It is a sedan based on the Tiago. Hence, it shares the safety rating, powertrains and transmissions. It locks horns with the likes of the Maruti Dzire, Hyundai Aura and Honda Amaze. People wanting the luxury of a massive bootspace in a compact sedan opt for the Tigor. In April 2024, the buyers get enticing benefits of up to Rs 40,000 on the Tigor. These include:
- Cash Discount – Rs 30,000 (Petrol) / Rs 20,000 (CNG)
- Exchange Bonus – Rs 10,000 (Petrol and CNG)
Tata Altroz
The next vehicle on the list of cars from Tata Motors with huge discounts in April 2024 is the Altroz. The premium hatchback holds the distinction of being the only vehicle in its segment with a full 5-star safety rating at the Global NCAP. It comes with petrol, diesel and CNG powertrains. Hence, the buyers can have the premium hatchback in just about every possible version. This month, the vehicle is being offered with attractive discounts worth up to Rs 40,000. The details are:
- Cash Discount – Rs 30,000 (Petrol except AT and Diesel) / Rs 10,000 (CNG and DCA)
- Exchange Bonus – Rs 10,000 (Petrol, DCA and CNG)
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Tata Harrier and Safari
Finally, the Harrier and Safari siblings also feature on this list of discounts on Tata cars this month. There are benefits worth up to Rs 1.5 lakh on these two SUVs. However, the catch is that these offers are applicable to MY2023 leftover stock. Hence, if you wanted to get your hands on the flagship SUVs from Tata Motors, this might be the right time to do so. The exact details of the breakdown of this amount are not available.
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Author’s Note
It is always a great idea to offer discounts on cars to spur demand. In fact, it is the oldest trick in the book. Each month, carmakers offer great benefits to the customers to entice them into buying new cars. With incredible competition in just about every major category in our market, it is almost necessary to offer benefits to the consumers. Let us see how well the customers react to the current offers from the sales figures next month.
