We have an exciting news for Ford enthusiasts! Recent developments suggest a strategic move by Ford India, hinting at a potential comeback. Let’s delve into the details of the new speculations and the signs pointing towards a Ford’s re-launch.
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New Ford Endeavour Trademarked
Ford India has taken a significant step by filing a design patent for the new-generation Endeavour SUV. This model, globally introduced in 2022, is known as Ford Everest in most markets. The filing of this patent, along with the cancellation of the Chennai plant sale, indicates Ford’s commitment to local manufacturing. Could this mark the return of the formidable competitor to the Toyota Fortuner in India? Fingers crossed.
Recruitment Drive: Adding fuel to the comeback speculations, Ford India has actively begun recruitment efforts. Numerous job listings for crucial roles have come up. This showcases the company’s intent to assemble a new team.
- Positions like Senior Engineer – PD (Body Exterior) highlight Ford’s focus on fine-tuning global models to suit local market.
- The search for an ADAS Feature Owner seems to be necessitated by the new Endy’s Advanced Driver-Assistance Systems (ADAS) suite.
- Job postings like Manufacturing Digital Transformation Integration Architect Manager underscore Ford’s commitment to upgrading the manufacturing processes to the latest standards.
- The role of an AEM Author/Developer is a reflection of Ford’s aim to enhance its digital presence and customer experience using platforms like Adobe Experience Manager (AEM).
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New Ford Endeavour – A Formidable Toyota Fortuner Challenger
As reported by CarBlogIndia recently, the new-gen Endeavour looks all set to spearhead Ford India’s resurgence. This SUV, known as Everest internationally, boasts a rugged profile with larger LED headlamps, C-shaped DRLs, and a refreshed front and rear design. The butch SUV sports an evolved design and enjoys a massive road presence. Helping it with the bold stance are the tasteful 21-inch alloy wheels. The interior is a step up from the already premium cabin of the last-ten Endeavour. It packs a 12-inch portrait touchscreen, a digital instrument screen of up to 12.4 inches, and a redesigned leather-wrapped steering wheel.
Technological Marvels and Safety Features: The new Ford Endeavour promises a tech-laden equipment suite to elevate the comfort and safety of the occupants. Highlights of the features list will include:
- Wireless Android Auto and Apple CarPlay
- Ford SYNC System
- Power tailgate
- Heater mirrors
- Headlamp washers
- Wireless smartphone charging
- Off-road cameras
- Blind-spot information system
- Autonomous emergency braking
- Forward collision warning
- Lane-keep Assist
- Active park assist
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Specifications
Internationally, the latest-gen Ford Everest, nay, Endeavour, is available with two powertrain options. These include:
- 2.0-litre single-turbo engine with 170 PS and 405 Nm.
- 2.0-litre Bi-turbo diesel engine delivering around 210 PS and 500 Nm of torque.
The single-turbo mill is available with a 6-speed automatic transmission with SelectShift. The Bi-turbo engine works in tandem with a 10-speed automatic transmission with SelectShift. Additionally, the SUV offers upto 6 drive modes and option of 4×2 and 4×4 layouts. It’s a bit early to comment on the specs of the India-bound version. In fact, there’s no official word even on the carmaker’s comeback. That said, things do indicate a comeback. Watch this space for more on this exciting development!
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