Volkswagen has launched its sedan based on Volkswagen Polo platform called Volkswagen Vento, Polo is the hatchback from VW which is already selling well and is on a 2 to 3 weeks waiting. Volkswagen Vento is a lucrative offering with CRDI diesel engine option and also automatic transmission options available. These options make this car more desirable and compete well in this segment.
Volkswagen has already received 4000 orders for Vento in just three weeks of the launch. Its a good sales number and already making news with the innovative talking advertisement which were given out newspapers in India.
The competing sedans which almost rule this segment like Honda City and Maruti SX4 do not have diesel engine variants as yet in the market. Although Maruti will soon launch Maruti SX4 Diesel In India, but till then, Vento will surely get some early bird advantage. I have already seen some of the Ventos on Delhi roads and it looks like an elegant ride, lets wait and watch how well it does in the longer run.
